Founded in 1985 by designer Herve L. Leroux, Herve Leger quickly became known for its iconic bandage dresses that hugged the curves of women everywhere. Leroux's innovative use of materials and manipulation of fabric brought a new level of sophistication to the fashion industry. The brand gained a cult following among celebrities and fashionistas alike.
The Iconic Bandage Dress
The bandage dress, also known as the body-con dress, became synonymous with the Herve Leger brand. The form-fitting silhouette and signature bandage straps created a sleek and sexy look that was both timeless and modern. The dress became a favorite among celebrities on the red carpet and socialites at high-profile events.
The Revival of Herve Leger
After Leroux's departure from the brand in 1997, Herve Leger went through several changes in ownership and design direction. In 2007, the brand was acquired by BCBG Max Azria Group, and a new line of Herve Leger dresses was launched. The brand was reimagined for a new generation of fashion-forward women while still paying homage to the classic bandage dress.
The Herve Leger Legacy
Today, Herve Leger continues to thrive as a luxury fashion brand beloved by women all over the world. The brand's dedication to quality craftsmanship and innovative design has solidified its place in fashion history. Whether it's a red carpet event or a night out on the town, the iconic bandage dress remains a go-to option for those looking to make a statement. With a rich history and a promising future, Herve Leger is sure to remain a powerhouse in the fashion industry for years to come.
